WHY SMS
Large volume of sms sent at the same time to more than one mobile phone is known as bulk sms.Using LifelongSms web-interface or desktop application, you can reach your large audiences, groups or individuals almost immediately via your internet connected computer.
SMS is the only medium that enables almost instantaneous notification of a targeted group of people, regardless of their location! Bulk SMS application could be deployed for:
- Wedding Invitation
- Birthday Invitation
- Meeting Notification
- Political Awareness/ Campaign
- Special Seasons Greetings
Sms marketing or mobile marketing which is the use of sms messaging to reach new and existing customers, provides a cost effective and more responsive marketing platform.
SMS Marketing application could be deployed for:
- Launching of new products.
- Sales Promotion.
- Creating brand awareness.
- Event Promotion.
- Market Research.
In summary,these are some of the benefits of mobile messaging:
- Interactivity – provides two way communication between organizations and customers.
- Anywhere / Anytime – Mobile is always in the pocket.
- High reach – Over 35 million mobile subscribers in Nigeria.
- Personal – Highly effective as communication to an individual.
- Viral – Fun factor allows for epidemic phenomenon.Research reveals that those who get the message often ask others about it and by that, the message spreads.
- Targeted – Specific message can be conveyed based on the consumer profile.
- Cost – Significantly cheaper than other media.
- Personal- It's an effective direct communication to the individual.
- Reference- Messages can be stored and referred later .